Guides
Practical guides to marketing you can measure
Short, specific guides on tracking, search and advertising for small and medium businesses. Written from the work we do for clients.
Analytics · Start here
How to check whether your conversion tracking can be trusted
Five checks you can do yourself before you spend another euro on ads.
Read the guideIn this guide
- One sale, one conversion
- The numbers match your back office
- Consent is respected
- Every conversion has a value
- The source survives the checkout
Rather have us check it for you?
The tracking audit is free and ends with a written summary.